Jason Zada
Starting in the early ‘90s, Jason began his career in the early days of the Internet. Having pioneered the industry and worked with dozens of advertising agencies until the year 1998, in which he started the design boutique, spyplane. A year later, spyplane was acquired by ZEFER. Upon leaving ZEFER in the fall in 2000, Jason met up with Daniel Stein and formed EVB, a digital content marketing agency.
For the last 8 years, Jason has been at the helm as the founder and Executive Creative Director of EVB, which his been globally recognized for it’s innovative creative and production. Over the years, EVB produced work with Crispin, Goodby Silverstein and Partners, BBDO, and just about every other major advertising agency.
Over his tenure, Jason led the shop to produce a variety of award wining work for clients such as adidas, Wrigley, Old Spice, VO5, 2k Sports, Burger King, A+E, MTV, Levis and dozens of other high profile brands. Omnicom acquired a majority stake in EVB in 2006.
Recently, Jason directed the infamous dancing elf that has been seen by 193 million people in only six weeks, making the project the most successful viral web site of all time. Jason has had the pleasure of directing campaigns for brands like 2k Sports and adidas that take advantage of his deep understanding of advertising and digital content. Jason brings a unique perspective of storytelling to the industry having worked on both sides of the business.
Jason has won over 50 industry awards and has appeared in Boards Magazine, Shoot Magazine, Communication Arts, New York Times, Contagious and a plethora of books, magazines and newspapers. Jason frequently speaks at a variety of industry events including, Cannes Lion Festival and South by Southwest.
Jason lives in Mill Valley, California with his wife, two crazy children and a small smelly black pug named Cleo. One day Jason will finish the screenplay he started when he was 8 years old.
Jason is currently available for interesting projects. Contact Jason.
Recent Press + Articles
Adweek Profiles Jason Zada
Boards : New Media Roundtable
iMedia : Cannes Reflects a Digital Marketing Shift
Adweek : The Next Generation 2008 : Top 5 (EVB)
Boards : Ball of Sound
Communication Arts : 2007 Jury
Game Daily : All-Pro Rappers Help 'Resurrect Football'
Creativity : Cannes Q+A
Adobe : Official CS3 Press Release
Click Z : Adidas Mashes-up Major League Soccer
Adweek : The Next Generation
Adweek : St. Ives Puts 'Happy Face' on Aging
Promo : Marketing Elf's Those that Elf Themselves
New York Times : Unusual Characters Converge at Spiff
“Elf Yourself” Takes the Cake
Adweek : Marketing a Videogame as a NBA Experience
PROMO : EVB’S Got Viral Game With ‘NBA 2K8'
Click Z :Kevin Garnett Shows Character on Adidas Site
Other Places You Will Find Me
The Blog
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